E2C Store Docs
Products & Categories

Managing Products

Edit, duplicate, hide, delete, reorder and bulk-update products, and create order links from your product list.

The products list

Click Products in the sidebar to open All Products, a searchable, sortable table with these columns:

ColumnShows
ImageThe main product photo
NameClick it to open the live product page. Digital products have a Digital badge.
CategoryThe assigned category
PriceThe price, or Varies when price varies by variant
QuantityStock on hand. Shows - for digital products and for products whose stock varies by variant.
StatusActive, Inactive or Missing Shipping
ActionEdit, Duplicate, Activate/Deactivate, Delete

Statuses

  • Active: visible on your store.
  • Inactive: hidden from buyers. Its product page can't be opened, but the product stays in your dashboard. This is the same as turning Display on store off.
  • Missing Shipping: the product was saved but its shipping details didn't finish saving, so it's hidden. Open it, check the Shipping section, and save again.

Editing a product

Click the Edit (pencil) icon. The form opens with everything filled in. Make your changes and click Save. Nothing is saved until you click it, so don't leave the page first.

Changes go live as soon as you save. For what each field does, see Adding Products.

Duplicating a product

Click the Duplicate (copy) icon and confirm. E2C creates a copy with:

  • Name: the original name plus (Copy- and a number ), shortened if needed to stay within 50 characters
  • Code: the original code plus -copy- and a number
  • The same details, price, stock, category, images, shipping methods, variants and, for digital products, the same file and download settings

The copy gets the same status as the original, so a copy of a live product is live straight away under its "(Copy-…)" name. Edit it right after duplicating, or deactivate it until it's ready. The product video, custom fields and the Available for pickup setting aren't copied.

Hiding (deactivating) a product

Click the Deactivate icon (x in a circle) to hide a product without deleting it. Click Activate (check in a circle) to show it again. You can also turn Display on store off in the edit form.

An inactive product still counts toward your 100-product limit.

Deleting a product

Click the Delete (trash) icon and confirm.

  • The product disappears from your dashboard and your store, and its images are removed.
  • For a digital product, its file is deleted, so download links already sent to buyers stop working.
  • Past orders are kept. They still show the product name, price and quantity the buyer paid for.
  • Deleting frees up a slot toward your 100-product limit.

You can't undo a delete from your dashboard. If you might sell the product again, deactivate it instead.

Bulk actions

Tick the checkboxes next to products (or the box in the header to select all). A bar appears with:

  • Activate: makes the selected products visible. Products marked Missing Shipping are skipped.
  • Deactivate: hides the selected products.
  • Delete: permanently deletes the selected products.
  • Order link: see Order links below.

You can act on up to 500 products at a time. Afterwards, a summary tells you how many were changed, skipped, or couldn't be updated.

Reordering products

  1. Click Reorder Products. Drag handles appear in the first column.
  2. Drag products into the order you want.
  3. Click Save Order.

This order is used when buyers browse your shop and category pages with the default sort. Buyers can still re-sort by popularity, name, price or newest. New products are added to the end of the order.

An order link opens your store with chosen products already in the buyer's cart, ready to check out. It's handy for sending a buyer a cart in WhatsApp or Instagram.

Select up to 14 products in the list and click Order link in the bulk bar.

For each product, set the quantity (up to 99) and, for products with variants, pick the option. Sold-out options are marked.

Click Copy link, or Share on WhatsApp.

The 14-product limit matches the most separate products a buyer can have in one cart. The link uses your current prices when the buyer opens it. These products can't go in an order link, and the dialog tells you why:

  • Inactive (hidden) products
  • Out-of-stock products, or products where every option is sold out
  • Products with a required custom field

Bulk import

Bulk product import isn't self-serve yet. Click Bulk Import to see the CSV format, then send your CSV through the Support page. The team adds the products for you, usually within 1–2 business days.

The CSV needs a name and price column. Optional columns: short_description, long_description, brand, sku, image_tag, keywords, condition, category (a new category is created if it doesn't exist), inventory, old_price, image_link, additional_image_links. Product codes are generated from the names. Up to 50 rows per file is recommended.

Inventory behaviour

Troubleshooting

On this page