Integrations & API
Connect AI assistants, scripts, and tools like Zapier to your store's data.
E2C Store gives you two ways to let other software work with your store. Both are found in your dashboard under Settings → Sales channels & integrations.
| AI assistants | API keys | |
|---|---|---|
| Best for | Asking questions like "what were my sales this week?", building your store, and handling orders in Claude, ChatGPT, or Gemini | Your own scripts, spreadsheets, and automation tools like Zapier |
| How it signs in | You sign in with your E2C Store account and click Allow | You create a secret key and paste it into the tool |
| What it can see | Orders, products, reviews, traffic, store design, and who has messaged you | Only the permissions you tick on the key |
| Can it make changes? | Only if you allow it: build and edit your store (products, photos, variants, design, pages, policies, settings), and handle orders and customer messages | Only with the Add & edit permissions: create and edit products and categories |
| Can it delete anything? | No | No |
| Who manages it | The store owner, in Settings → AI integration | The store owner, in Settings → API keys |
Connect an AI assistant
Connect Claude, ChatGPT, Gemini, or any MCP-compatible assistant to your store.
API keys
Create, scope, and revoke keys for your own scripts and tools.
REST API reference
Every endpoint, parameter, response, and error, for developers.
Nothing gets deleted
Neither an AI assistant nor an API key can delete anything in your store, and neither can touch payments or payouts, change your store name, web address, or currency, or refund or cancel an order. To hide a product or category, they can set it to inactive; deleting is something only you can do from the dashboard. An AI assistant can only change your store's design, pages, and settings, or move orders along, if you allowed it when connecting.
Keeping track of changes
Every change made by a connected AI app or an API key is recorded in your store's audit history, labelled with the app's name or the API key's name, so you can always see what changed and who did it. Creating and revoking API keys, and allowing, denying, or disconnecting AI apps, are recorded there too.
Closing Your Store
How to close (deactivate) a store or your account, what happens to your data, and how to come back.
Connect an AI Assistant
Connect Claude, ChatGPT, Gemini, or any MCP-compatible assistant to your store. Ask about sales and orders, let it build and edit your store, or have it fulfil orders and answer customers.