E2C Store Docs
Store CustomizationHero Builder

Using Templates

Start quickly with one of 16 pre-designed hero templates.

The Hero Builder includes ready-made templates. They pick up your store's fonts and accent color automatically, so you only need to change the text, images, and links.

Choosing a template

If you haven't saved a hero yet, the Hero Builder opens with the Editorial template already loaded.

To pick a different one:

  1. Click Templates in the top bar.
  2. In Choose a Template, filter by All, Full image, Split, Minimal, Promotion, or Classic.
  3. Click a template card to apply it.
TemplateFilterDescription
EditorialFull imageMagazine-style serif headline over a soft, full-width photo
Split ShowcaseSplitCopy on a warm panel beside a tall lifestyle photo
StatementMinimalBig, confident type with an inline photo and trust points
Sale SpotlightPromotionHigh-contrast promotion with a discount code and image card
Product SpotlightSplitHero product in an arched frame with benefits and social proof
Collection CollageSplitThree-image collage that shows off the range
Framed CardFull imageFull-width photo with a crisp floating content card
SereneFull imageCalm, cinematic full-bleed photo with centred light type
After HoursFull imageDark, atmospheric photo with a bold serif headline
Hero CenteredClassicBold centered text with background image overlay
Hero Left AlignedClassicModern left-aligned hero with striking imagery
Hero Split ScreenClassicEye-catching two-column split design
Hero MinimalClassicClean, minimal design with elegant typography
Hero Solid ColorClassicBold solid color background with editable colors
Hero Image LeftClassicLarge image showcase on left with content on right
Hero with FeaturesClassicHero with integrated feature highlights

Applying a template replaces your whole current design on the canvas and clears undo history. If you have unsaved changes, you're asked to confirm first. Your last saved hero stays live on your store until you click Save again.

Templates are designed for desktop first. After applying one, check the Tablet and Mobile views.

Customizing a template

Everything in a template can be edited: double-click text to rewrite it, double-click images to replace them, change button links, and add or delete elements. See Editing & Components.

Some templates include sample text such as a discount code or customer quote. Replace it with your own before saving.

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